Services
- Website Design and Development
- Custom App: Yacht Shopper
- Campaigns and Digital Media
- Ongoing Partnership
Galati Yacht Sales
Overview
Galati Yacht Sales is a premier brokerage and dealership with 14 locations and a legacy of excellence. When they teamed up with James Ross, the mission was clear: modernize their digital footprint to reflect their market leadership and deliver a seamless experience for buyers, brokers, and prospects alike.
The Challenge
Galati’s existing site was reliable but dated. With an expanding inventory and a global audience, they needed a high-performance platform capable of real-time MLS feeds with enhanced SEO to drive qualified traffic, and a scalable digital marketing framework to grow with their business.
The Solution
A comprehensive digital ecosystem that transformed user experience and provided Galati the tools for autonomous control and sustained market growth.
Website Design and Development
- Dynamic, scalable site built on a robust CMS with custom API integration for YachtWorld and IYBA feeds
- Advanced search and filter tools—size, price, brand, and more—for pinpoint yacht discovery
- SEO-optimized content overhaul, with keyword-rich copy that ranks and converts
- Backend controls giving Galati full autonomy over listings and updates
Custom App: Yacht Shopper
- A first-of-its-kind tool in marine brokerage
- Users set preferences and get instant alerts for new matches or price drops
- Keeps buyers engaged and brokers ahead with faster lead response
Campaigns and Digital Media
- Creative assets for milestone events—Galati’s 50th Anniversary and flagship yacht promotions
- Retargeting ads, email drip sequences, and brand-building initiatives
- Ongoing paid-media campaigns across search, social, and display
Ongoing Partnership
- Continuous site optimization and performance tuning
- CRM and marketing integrations with HubSpot and Mailchimp
- Dedicated creative and technical support for campaigns, inventory rollouts, and infrastructure enhancements
The Results
A fully launched brand with strong identity, packaging, and positioning
Immediate consumer interest and engagement in digital channels
Adoption of product by healthcare professionals and in-office sampling
Clear brand differentiation through science-backed messaging and sustainability leadership
Featured Work
Let’s Build Your Digital Edge
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