Celebrity Cruises needed a campaign as grand and spectacular as the destination itself. That’s where we came in. Working with the team from Celebrity, we came up with a format that fit the need and established a tone and feel that would resonate with consumers and travel agents alike.
A landscape format brochure highlighted the expansive beauty of the destination and best represented the land’s true nature. Copy lured consumers with pertinent facts and lush descriptions of the people and places of Alaska. Over the years, we’ve completed different projects for Celebrity, including a dynamic, award-winning Shore Excursion website, and an interactive book, that has helped travel agents and clients find their perfect shore excursion.