Blue Lagoon Island is an authentic Bahamian experience, providing family fun that includes encounters with dolphins, sea lions, stingrays, and sharks, as well as miles of beautiful beaches. We were brought in to create a new website and develop an array of other marketing assets to promote the destination. The new website we designed was colorful, fun, intuitive, and captured the excitement of the experience. Easy to navigate, users could quickly get information on the various offerings and venues. We also created a variety of collateral assets. We finished by developing assets for digital marketing campaigns for specific promotional offers and a maintenance campaign to keep awareness high.